<?xml version="1.0" encoding="utf-8"?>
<feed xmlns="http://www.w3.org/2005/Atom">
    <title>Soap&apos;s Weekly 5</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/" />
    <link rel="self" type="application/atom+xml" href="http://www.soap.com.au/weekly5/atom.xml" />
    <id>tag:www.soap.com.au,2009-08-07:/weekly5//2</id>
    <updated>2010-08-02T06:16:35Z</updated>
    
    <generator uri="http://www.sixapart.com/movabletype/">Movable Type Pro 4.261</generator>

<entry>
    <title>35 Movies in 2 Minutes</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/08/35-movies-in-2-minutes.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1246</id>

    <published>2010-08-02T06:14:50Z</published>
    <updated>2010-08-02T06:16:35Z</updated>

    <summary>Can you name them all? View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Movies" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Viral" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p>Can you name them all?</p>

<p><a href="http://vimeo.com/13340102">View Site</a></p>]]>
        <![CDATA[<p><img alt="w5_35movies.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_35movies.jpg" width="80" height="52" class="mt-image-none" style="" /></p>]]>
    </content>
</entry>

<entry>
    <title>Follow the Wolf with Boca Lupo</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/08/follow-the-wolf-with-boca-lupo.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1245</id>

    <published>2010-08-02T04:43:58Z</published>
    <updated>2010-08-02T06:20:40Z</updated>

    <summary>[SOAP PROJECT] Follow the wolf into the legend of Boca Lupo, Australia&apos;s newest energy drink. View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Cool" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Soap" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p><strong>[SOAP PROJECT]</strong> Follow the wolf into the legend of <a href="http://bocalupo.com.au/">Boca Lupo</a>, Australia's newest energy drink.</p>

<p><a href="http://www.followthewolf.com.au">View Site</a></p>]]>
        <![CDATA[<p><img alt="w5_boca.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_boca.jpg" width="80" height="52" class="mt-image-none" style="" /></p>]]>
    </content>
</entry>

<entry>
    <title>Are you a Lynx Legend?</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/08/are-you-a-lynx-legend.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1243</id>

    <published>2010-08-02T04:35:20Z</published>
    <updated>2010-08-02T04:37:34Z</updated>

    <summary>[SOAP PROJECT] Lynx is giving away the title &quot;Lynx Legend&quot; for blokes punching above their weight. View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Soap" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p><strong>[SOAP PROJECT]</strong> Lynx is giving away the title "Lynx Legend"  for blokes punching above their weight.</p>

<p><a href="http://lynxeffect.com.au/legend/">View Site</a></p>]]>
        <![CDATA[<p><img alt="w5_lynx_legend.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_lynx_legend.jpg" width="80" height="52" class="mt-image-none" style="" /></p>]]>
    </content>
</entry>

<entry>
    <title>Everyone Loves Content</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/08/everyone-loves-content.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1242</id>

    <published>2010-08-02T04:29:41Z</published>
    <updated>2010-08-02T04:35:05Z</updated>

    <summary>In the past few weeks we have seen brands go crazy for video content. Burn&apos;s new Ride film is a mini movie, Fortnight Lingerie released Super Sexy CPR (NSFW) and Old Spice caused a storm with their responses. Also check...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Funny" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Twitter" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Viral" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p>In the past few weeks we have seen brands go crazy for video content. Burn's new Ride film is a mini movie, <a href="http://fortnightlingerie.com/">Fortnight Lingerie</a> released <a href="http://vimeo.com/user3425496">Super Sexy CPR</a> (NSFW) and Old Spice caused a storm with their <a href="http://www.youtube.com/user/OldSpice#p/c/484F058C3EAF7FA6/0/nFDqvKtPgZo">responses</a>. Also check out <a href="http://www.youtube.com/watch?v=2ArIj236UHs&feature=player_embedded">New Spice</a> from BYU.</p>]]>
        <![CDATA[<p><img alt="w5_burn.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_burn.jpg" width="80" height="52" class="mt-image-none" style="" /></p>]]>
    </content>
</entry>

<entry>
    <title>Game reviews on Kmart shelves</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/08/game-reviews-on-shelf-at-kmart.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1241</id>

    <published>2010-08-02T04:24:49Z</published>
    <updated>2010-08-02T06:12:00Z</updated>

    <summary>Would your purchase habits change if everything had a Metacritic rating attached at POP? How long before other categories follow suit? View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Industry" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p>Would your purchase habits change if everything had a <a href="http://www.metacritic.com/">Metacritic</a> rating attached at POP? How long before other categories follow suit? </p>

<p><a href="http://blogs.mykmart.com/2010/07/kmart-video-game-reviews-now-on-store-shelves.html">View Site</a></p>]]>
        <![CDATA[<p><img alt="w5_kmart.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_kmart.jpg" width="80" height="52" class="mt-image-none" style="" /></p>]]>
    </content>
</entry>

<entry>
    <title>10 Facebook Myths Busted</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/07/10-facebook-myths-busted.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1231</id>

    <published>2010-07-09T06:15:12Z</published>
    <updated>2010-07-09T07:09:43Z</updated>

    <summary>[SOAP PROJECT] We bust ten Facebook myths into bite size pieces with this easy to swallow presentation. View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Industry" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Soap" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p><strong>[SOAP PROJECT]</strong> We bust ten Facebook myths into bite size pieces with this easy to swallow presentation.</p>

<p><a href="http://bit.ly/facebookmyths">View Site</a></p>]]>
        <![CDATA[<p><img alt="w5_fbmyths.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_fbmyths.jpg" width="80" height="52" class="mt-image-none" style="" /></p>]]>
    </content>
</entry>

<entry>
    <title>The First iAd</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/07/the-first-iad.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1230</id>

    <published>2010-07-09T06:11:00Z</published>
    <updated>2010-07-09T06:21:14Z</updated>

    <summary>We&apos;re more excited about the Nissan Leaf than the actual iAd. View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Industry" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="iPhone" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p>We're more excited about the Nissan Leaf than the actual iAd. </p>

<p><a href="http://www.bannerblog.com.au/2010/07/nissan_leaf_iad.php">View Site</a></p>]]>
        <![CDATA[<p><img alt="w5_leafiad.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_leafiad.jpg" width="80" height="52" class="mt-image-none" style="" /></p>]]>
    </content>
</entry>

<entry>
    <title>A Life Well Wasted</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/07/a-life-well-wasted.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1229</id>

    <published>2010-07-09T06:02:15Z</published>
    <updated>2010-07-09T06:08:09Z</updated>

    <summary>Even if you have no interest in video games you&apos;ll find this well produced podcast interesting. View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Blog" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Games" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p>Even if you have no interest in video games you'll find this well produced podcast interesting. </p>

<p><a href="http://alifewellwasted.com/">View Site</a></p>]]>
        <![CDATA[<p><img alt="w5_welleasted.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_welleasted.jpg" width="80" height="52" class="mt-image-none" style="" /></p>]]>
    </content>
</entry>

<entry>
    <title>Chrome Fastball: Interactive Youtube Game</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/07/fastball-interactive-youtube-game.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1228</id>

    <published>2010-07-09T05:55:58Z</published>
    <updated>2010-07-09T07:10:24Z</updated>

    <summary>YouTube shows again why it&apos;s so awesome. Play Game...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Cool" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Twitter" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Viral" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p>YouTube shows again why it's so awesome.</p>

<p><a href="http://www.youtube.com/chromefastball">Play Game</a></p>]]>
        <![CDATA[<p><img alt="w5_fastball.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_fastball.jpg" width="80" height="52" class="mt-image-none" style="" /></p>]]>
    </content>
</entry>

<entry>
    <title>The Internet Is Over</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/07/the-internet-is-over.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1227</id>

    <published>2010-07-09T05:13:34Z</published>
    <updated>2010-07-09T06:19:36Z</updated>

    <summary>Prince says the internet is over. You can all go home now. View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Industry" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[<p>Prince says the internet is over. You can all go home now.</p>

<p><a href="http://www.geekologie.com/2010/07/well_he_did_sing_when_doves_cr.php">View Site</a></p>]]>
        <![CDATA[<p><img alt="BestOf_WE9-7-11_Image1.jpg" src="http://www.soap.com.au/weekly5/tmb/BestOf_WE9-7-11_Image1.jpg" width="80" height="52" /></p>]]>
    </content>
</entry>

<entry>
    <title>CreativeApplications.Net</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/06/creativeapplicationsnet.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1221</id>

    <published>2010-06-10T16:06:32Z</published>
    <updated>2010-06-10T16:17:33Z</updated>

    <summary>It&apos;s 50% nerdy, 40% arty &amp; 10% commercial but always a great resource for inspiration and technical wonderment. View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[It's 50% nerdy, 40% arty & 10% commercial but always a great resource for inspiration and technical wonderment. 

<a href="http://www.creativeapplications.net/">View Site</a>]]>
        <![CDATA[<img alt="w5_creative_apps.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_creative_apps.jpg" width="80" height="52" class="mt-image-none" style="" />]]>
    </content>
</entry>

<entry>
    <title>6 Clever Facebook Tips</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/06/6-clever-facebook-tips.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1220</id>

    <published>2010-06-10T15:47:06Z</published>
    <updated>2010-06-10T16:03:07Z</updated>

    <summary>Some quick and simple tips for maxmising the effectiveness for Facebook updates. We&apos;ve tried them, they work! View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[Some quick and simple tips for maxmising the effectiveness for Facebook updates. We've tried them, they work!

<a href="http://blog.wildfireapp.com/2010/06/02/6-clever-tricks-to-double-the-effectiveness-of-your-fan-page-status-updates/">View Site</a>]]>
        <![CDATA[<img alt="wildfire_6_tips_FB.jpg" src="http://www.soap.com.au/weekly5/tmb/wildfire_6_tips_FB.jpg" width="80" height="52" class="mt-image-none" style="" />]]>
    </content>
</entry>

<entry>
    <title>Ikea Play Report</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/06/ikea-play-report.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1219</id>

    <published>2010-06-10T15:40:50Z</published>
    <updated>2010-06-10T15:45:59Z</updated>

    <summary>73% of kids would rather play with their parents than watch TV. Just one of the many gems of info found in Ikea&apos;s Play Report. A project they have spent the last 18 months working on and compiled over 11,000...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[73% of kids would rather play with their parents than watch TV. Just one of the many gems of info found in Ikea's Play Report. A project they have spent the last 18 months working on and compiled over 11,000 interviews.

<a href="http://www.facebook.com/playreport">View Site</a>]]>
        <![CDATA[<img alt="playreport.jpg" src="http://www.soap.com.au/weekly5/tmb/playreport.jpg" width="80" height="52" class="mt-image-none" style="" />]]>
    </content>
</entry>

<entry>
    <title>Play Soccer Balls</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/06/play-soccer-balls.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1218</id>

    <published>2010-06-10T15:35:57Z</published>
    <updated>2010-06-10T15:39:28Z</updated>

    <summary>The World Cup is on today and what better way to celebrate than wasting your afternoon on this game. Play Game...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Games" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[The World Cup is on today and what better way to celebrate than wasting your afternoon on this game.

<a href="http://www.kongregate.com/games/turboNuke/soccer-balls">Play Game</a>]]>
        <![CDATA[<img alt="w5_soccerballs.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_soccerballs.jpg" width="80" height="52" class="mt-image-none" style="" />]]>
    </content>
</entry>

<entry>
    <title>Sushi Etiquette</title>
    <link rel="alternate" type="text/html" href="http://www.soap.com.au/weekly5/2010/06/sushi-etiquette.html" />
    <id>tag:www.soap.com.au,2010:/weekly5//2.1217</id>

    <published>2010-06-10T14:52:46Z</published>
    <updated>2010-06-10T15:32:11Z</updated>

    <summary>If you are planning on eating sushi again you must read this etiquette guide. Yep that&apos;s right, no more mixing your wasabi in the soy sauce! View Site...</summary>
    <author>
        <name>ashley</name>
        
    </author>
    
        <category term="Cool" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Viral" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en-us" xml:base="http://www.soap.com.au/weekly5/">
        <![CDATA[If you are planning on eating sushi again you must read this etiquette guide. Yep that's right, no more mixing your wasabi in the soy sauce!

<a href="http://www.theworldsbestever.com/blog/wp-content/uploads/2009/12/sushi-etiquette.jpg">View Site</a>]]>
        <![CDATA[<img alt="w5_sushi_etiquette.jpg" src="http://www.soap.com.au/weekly5/tmb/w5_sushi_etiquette.jpg" width="80" height="52" class="mt-image-none" style="" />]]>
    </content>
</entry>

</feed>
